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Chauncey grew up on a farm in rural northern California. At 18 he ran away and saw the world with a backpack and a credit card, discovering that the true value of every point or mile was the experience it facilitated. He mostly stays home with the tractor, but has learned that opportunity is where he finds it and discomfort is more attractive than complacency.
Business Cards For Entrepreneurs: Making A Statement
Kelly Main is a Marketing Editor and Writer specializing in digital marketing, online advertising, and web design and development. Before joining the team, he was a Content Producer at Fit Small Business where he served as an editor and strategist covering small business marketing content. He is a former Google Technology Entrepreneur and holds an MSc in International Marketing from Edinburgh Napier University. Additionally, he is a Columnist at Inc Magazine.
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With more than a decade of editorial experience, Rob Watts breaks down complex topics for small businesses looking to grow and succeed. His work has been featured in outlets such as Keypoint Intelligence, FitSmallBusiness and PCMag.
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The advent of the 21st century meant the beginning of the digital address book and the beginning of the end of the Rolodex. Today, social media, online advertising, and email have replaced the Yellow Pages, radio advertising, and word of mouth as the primary means of business promotion. But even though new digital promotional tactics have become widespread, a lot of business is still done with business cards.
Designing the perfect business card may seem difficult, but we’ve rounded up ten of the best business card designs of 2024 to give you some inspiration.
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This sommelier, or “sommelière” in traditional French, is perfect for a simple yet elegant business card. While the cards themselves are your standard size and shape with a single-color font, design studio Branding World added a unique, industry-specific touch by intentionally staining each business card with real wine from the bottom of a real wine glass. Simple, unique and specific, these cards are designed to catch the eye—and possibly catch the eye, too.
This fitness trainer business card shows his customers what the results of his personal training program are. With foldable perforated edges, potential customers truly “lose the edge” on these business cards, giving them an interactive and memorable experience. These unique experiences stand out from competitors and are less likely to be discarded or forgotten by future customers.
These bold colored cards keep the information small and the brand large. Clearly designed to draw attention throughout the room, pops of bright color combined with a retro color palette are sure to spark nostalgia and fascination among certain demographics. The typeface is bold and unique enough to be memorable, and the photographer and creative director’s branding remains consistent across her website and social media.
This pool cleaning company knows exactly how to attract its customers. Assuming, your pool needs cleaning. With business cards made from pH testing paper, potential customers can dip these cards into the pool and see if the pool’s pH balance needs to be corrected. Not only are the cards memorable and interactive, but they also let customers know when it’s time to contact the business in question.
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These graphic designer business cards are simple, charming, and stand out in a crowd. Competing for “most minimalist business card,” this lined notebook paper-inspired card keeps information short and sweet with name, title, email, website, and phone number. Guaranteed to make the recipient nostalgic for school days, this graphic designer will definitely receive job calls.
A business card, a functional comb, and a musical instrument, this salon’s innovative branding is unique and usable. Designer Fabio Milito perfectly encapsulates this “rock ‘n’ roll hair salon” brand by designing these plastic business cards so that customers can slide their finger down to play a classic rock song. Despite their eye-catching looks, these lightweight plastic business cards will still fit comfortably in a wallet or into a standard business card holder.
This minimalist and modern business card stands out (literally) among the competition by using embossed and embossed patterns to create wave-like oscillations. Designed to look like a topographic map to show elevation changes, the raised pattern draws attention and balances out the large amount of negative space on the card. Embossed patterns are great for designers, architects, artists, and of course cartographers.
This roofing company’s business card is on-brand, unique, and foldable—transforming from a 2D card to a 3D slate tile pitched roof. The card typography is clean and minimalist, with one neatly aligned block of text. The inside of the card also features a simple, textless Andrew Murray Roofing logo, which fits perfectly with the monochromatic and minimalist style. A simple fold that turns the card into a three-dimensional roof keeps the folding effect of the business card from feeling too gimmicky while still enhancing the experience for potential customers.
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Designed to promote the video game of the same name, this business card is actually plantable. This paper is made from recycled materials that quickly decompose into compost so that the seeds embedded in the paper can grow. Planting the business card with soil underneath and watering the paper until it is moist will allow the seeds to sprout and grow roots into the soil. While these business cards aren’t designed to last long—at least not in their original form—customers are guaranteed to remember where their factory came from. Hopefully, they wrote down your contact information before it was lost.
Known as a great site to hire an affordable designer for your business cards, the CEO of Fiverr actually makes his business cards out of a piece of recycled cardboard, stamped with key contact information and wrapped in a sticker label with the brand’s logo. These business cards are eye-catching while being environmentally friendly and also suit the self-employed company’s attitude towards design.
If our ten favorite business cards of 2024 still leave you wanting more, here are a few more ideas to help with the inspiration you’re looking for.
If cardboard, growing paper, or plastic isn’t enough, consider using other nontraditional materials for your business cards. Many business card design companies offer metal or light wood options. Both of these will definitely last longer and feel better in the hands of potential clients.
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Business cards can also be made from recycled fabric, pottery shards, or even cake. Who doesn’t want a free cookie every once in a while? Make sure your potential customers have another way to remember your information once it’s digested.
In a digital world of websites, emails, and contact apps, paper business cards may seem outdated. However, you can use the paper to direct potential customers directly to your online platform. Thanks to the pandemic, QR codes are everywhere; barcodes that can be scanned by any smartphone will take clients directly to your website.
NFC, or near field communication, is another possible addition to smart business cards, offering the same functionality as a QR code without the box. Most smartphones released after 2017 have a built-in NFC scanner that can detect NFC tags. These NFC tags can be easily embedded on standard business cards. Once picked up by a prospect’s phone, an NFC tag can take the prospect or client directly to your website.
The difference between a functional business card and a cute gimmick may be hard to spot, but even the silliest business card can still get the job done. Functional business cards can have a long life if your customers can actually use them. Even business cards that aren’t actually cards—for example, combs, toothbrushes, or pens with contact information printed on them—are more likely to be kept longer. A gimmick that doesn’t quite work may be fun for a moment, but will probably soon be forgotten.
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Consider printing your business cards with a scale ruler so that when your customers need to measure something, they have to see your name and phone number. Even better: print your business card information onto a handy bicycle multi-tool, guaranteeing your potential clients will silently thank you from the side of the road.
Make sure your business cards are perfect by double, triple and quadruple checking before sending them out to print. Chances are you’ll want or need to order 100 to 200 cards (if not more) and any mistakes mean you’ll have to start over.
Make sure not to use garish colors or use text that is hard to read and designs that are hard to see. To make your card stand out and remain legible, print the main text in black, navy, or gray if it’s on a white or light background, and in white if it’s on a black or dark background.
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