Introduction:
- Briefly define what a business plan is and its importance.
- Mention the purpose of a business plan in guiding businesses towards success.
1. Executive Summary:
- Summarize the key points of the business plan.
- Include the business concept, market analysis, financial projections, and goals.
2. Business Description:
- Provide a detailed description of the business, including its products/services, target market, and unique selling proposition (USP).
- Explain the mission and vision of the business.
3. Market Analysis:
- Conduct a thorough analysis of the industry, market trends, and competition.
- Identify the target market and their needs.
- Include SWOT analysis (Strengths, Weaknesses, Opportunities, Threats).